WEBSITES FOR SMALL BUSINESS ACCOUNTANTS
Your year-end accounts, corporation tax, and payroll - each on a page that ranks where small business owners search.
Frively builds and manages websites for small business and limited company accountants. A page for every service. A page for every town in your catchment. The ICAEW or ACCA credentials clients check first - all built to win the job when three firms are in the running.
WHO’S ACTUALLY SEARCHING
Small business owners aren’t shopping for an accountant. They’re shopping for someone who picks up when they ring.
A new business owner has just incorporated a limited company and realised the paperwork is now real. A two-year-old business is changing accountants because their current one only emails once a year. A growing company has outgrown its bookkeeper and now needs full-service support. They're all looking for someone who will pick up the phone in November when the VAT return makes no sense.
Their searches are direct. "Accountant for small business [town]". "Accountant for limited company [town]". "Accountant for new business near me". What they want is fixed monthly fees so they're not afraid to ask a question - and a relationship that works for years, not just one tax year.
What we do for you
BUILT FOR SMALL BUSINESS OWNERS
A page for every service, in every town you cover
Small business owners search by what they actually need. "Accountant for limited company [town]". "Year-end accounts [town]". "Self-assessment for directors [town]". "Payroll for small business near me". Your site has a page for year-end accounts, corporation tax, VAT, payroll, director’s self-assessment, company formation, and bookkeeping support - each one with the town in the URL. The visitor with a specific need lands on the page that addresses it, not a generic services list.
Credentials, software, and sector experience, placed where clients actually look
Small business owners scan for three things before they enquire - your professional membership (ICAEW or ACCA carry the most weight), your software fit (Xero, QuickBooks, Sage certifications), and whether you understand businesses like theirs. The first two sit in the header and on every service page. The third lives on dedicated sector pages - retail, e-commerce, construction, hospitality, professional services - where you say in plain terms what you have seen and what you advise. The proof they are looking for matches the page they land on.
Fixed monthly pricing, with what’s included spelled out
Small business owners have been bitten by hourly billing surprises. Worse, they have had accountants who only spoke to them once a year and charged extra every time the phone rang. Your service pages show fixed monthly fees per service tier, what’s included (year-end accounts, corporation tax, director’s self-assessment, software, unlimited support), and what counts as extra. The client who wants a partner gets the answer they came for - including the answer to "can I call you when something comes up?"
Prefer to talk it through first?
Book a 20-minute call and walk through how a Frively site looks for a small business accountancy practice. No pitch, no pressure - just a clear answer on whether it’s a fit for the kind of clients you want to win.
FIND OUT MORE
Different specialism?
See how your site reads to a small business owner choosing who to trust with their numbers
Pulse is your free, proprietary, human-reviewed assessment - scored against how small business owners and limited company directors actually search and decide. A real reviewer goes through every page from the visitor’s perspective.
They show you exactly what’s costing you enquiries - the credentials that aren’t surfacing, the services your pages aren’t naming, the relationship signals clients leave without finding.