Free Website Assessment

Your Website Looks Great. But Is Anyone Actually Finding It?

Enter your URL and we will run our Pulse audit tool across your site showing exactly how your website is performing, where it's falling short, and what it's costing you in missed leads - with no obligation.

Stylized 3D A4 report card with green header and leaf icon, score indicator with purple accent, checklist lines with green checks, and a simple bar chart, isolated on transparent background.

Written by a Real Person

Your audit report isn't generated by an automated tool and left for you to decipher. A real member of the Frively team analyses your website and writes your report - so every finding is clear, relevant, and specific to your business.

Ready ASAP

Enter your URL and our team gets to work straight away. You'll receive your clear, actionable report quickly - no lengthy wait, no back and forth, no filling in lengthy forms.

English, No Jargon

Your report is written in plain English for business owners, not developers. Every finding is explained clearly and every recommendation is something you can act on immediately - no technical knowledge required.

Four Things Google Actually Cares About

We assess

  • Technical performance
  • Site structure
  • Keyword rankings
  • AI search visibility

Most business owners have never seen any of this data in their lives let alone all four in the same place. So we built a tool that brings it together. We call it Pulse, and we'll run it on your site for free.

Yours to Keep and Use Freely

Your audit report belongs to you. Take it to your existing web designer, act on it yourself, or use it as the starting point for a conversation with us - entirely your choice, with no obligation attached.

A Clear Next Step, Whatever You Decide

Every report ends with a specific set of recommended next steps tailored to your website. Whether you choose to fix things yourself or explore what Frively could do, you'll know exactly what needs to happen and why.

What makes Frively different

Your website can look stunning and still be invisible. Looking good and performing well are two entirely different things and most websites only manage one of them.

We do that through the Frively Framework a system built into every website we produce, not added on afterwards. It works across three things:

  • Keywords
  • Site Structure
  • Technical Performance

Most websites fail on all three. Ours cannot.

Submit your website for assessment

Find out exactly how your site scores against the Frively Framework and what it's costing you to leave it where it is. Free, no obligation.


How it works

Step 1

Enter Your URL

Simply submit your website address using the form on this page. No lengthy sign-up process, no credit card details, no commitment of any kind - just your URL and a way for us to send you your report.

Step 2

Our Team Analyses Your Website

A real member of the Frively team reviews your website using Pulse, our proprietary audit tool, and produces a clear, personalised report covering your technical performance, site structure, keyword rankings, and AI search visibility. No automated output, no generic findings - just an honest, human assessment of your website.

Step 3

Receive Your Report and Take Action

You receive your clear, jargon-free report with specific, actionable recommendations tailored to your website. Take the findings to your existing web designer, act on them yourself, or book a free call with the Frively team to discuss what a fully managed Frively website could do for your business instead.

Find Out What Your Website Is Really Doing - Free

Most small business owners are shocked by what their website audit reveals. Not because their site looks bad - but because looking good and performing well are two very different things.

A real member of our team will review your site and send you a clear, plain English report with exactly what's holding you back and what to do about it. No obligation, no jargon - just the truth about your website.


Smiling woman with curly pink hair leaning on counter beside lit candelabra
“When we got in touch with Frively we had no online presence. People searching for our business name might have found us but we certainly didn't rank for any valid keywords. We are based in Eastbourne which is a competitive town and lots of businesses are very established online. Within just a few months we don't just rank we dominate. The Frively team said this would happen but I couldn't believe till it came true. If you have a local business and want to be relevant online locally. Get in touch they are brilliant! ”
Belle Fontaine (The Dolls House Boutique)
“I'll be honest, we'd been burned before and I wasn't easy to convince. But when Frively ran the free report on our site and showed us we ranked for no keywords at all, it was hard to argue with. They were different from day one they explained everything clearly, told us exactly what it would cost, and just got on with it. No chasing, no ambiguity, no nasty surprises. Now we're number one locally for every hairdressing search, we appear on ChatGPT when people ask for recommendations in Whitley Bay, and new client numbers are up over a hundred percent year on year. They built us something we're genuinely proud of, and they keep on exceeding our expectations every time we think the site has done what it can, they find another way to push it further. For a business that spent thirty years relying entirely on word of mouth, waking up to new bookings every morning still feels remarkable.”
Mark Murray

Free Website Audit for Small Businesses - Know Exactly Where You Stand

For most small business owners, their website is one of the biggest mysteries in their business. You paid for it, you're proud of how it looks, but somewhere in the back of your mind you know it probably isn't doing as much as it should. The phone isn't ringing the way you hoped. New clients still mostly come from word of mouth. And when you search for your own services on Google, you're nowhere to be found.

A free website audit is the first step to changing that.

Frively's free small business website audit gives you a clear, honest picture of exactly how your website is performing - not just how it looks. Using Pulse, our proprietary audit tool built specifically for local service businesses, we analyse the four areas that actually determine whether your website generates leads: your technical performance score, your site structure, your keyword rankings, and your visibility in AI search results.

Most small business website audits are produced by automated tools that generate overwhelming lists of technical errors and leave you none the wiser. Ours is different. Every Frively audit report is reviewed and written by a real member of our team, in plain English, with specific and actionable recommendations tailored to your website and your business. No jargon, no generic output, no guesswork about what any of it means.

What you do with your report is entirely up to you. Many business owners take their free website audit findings straight to their existing web designer and use them as a brief for improvements - and that's absolutely fine. Others read their report, see the scale of what needs to change, and decide they'd rather hand the whole thing to a team that does it every day. Either way, you leave with more clarity about your website than you've ever had before.

If your website audit reveals significant issues - and for most small business websites, it will - we're here to help. A free call with the Frively team costs nothing and commits you to nothing. We'll walk you through your report, explain exactly what a Frively website could do differently, and give you an honest picture of what local search dominance could look like for your business.

The audit is free. The report is yours. The next step is up to you.

Minimal navy figure at a rounded desk looking at an open laptop showing a website layout with a large grey hollow ring icon, with a green question mark above the head, in a soft pastel 3D style.A green magnifying glass hovering over a minimal browser card, with four analysis icons below (speed, sitemap, keyword tag, and AI chip with a purple accent), each marked with a green indicator.Stylized 3D A4 report with green header, performance summary shapes, large green checkmark with purple accent, and a small minimal figure holding the report, isolated on transparent background.

Still Not Sure Where Your Website Stands?

You are not alone. Most small business owners have a nagging feeling their website is not doing enough, but without seeing the data, it is hard to know what to fix or where to start.

That is exactly what Pulse is for. We will run our audit tool across your site and send you a clear, plain English report showing what is working, what is not, and what to do about it. No jargon, no obligation. Just an honest picture of where you stand.

The audit is free. The report is yours. The next step is up to you.


Frequently Asked Questions

What is a free website audit?
A free website audit is an analysis of how your website is currently performing across the areas that actually determine whether it generates leads. Frively's free audit covers your technical performance, site structure, keyword rankings, and AI search visibility - all presented in a clear, plain English report written by a real member of our team.
Is the website audit really free?
Yes - completely. There is no charge, no credit card required, and no obligation attached to receiving your audit report. You can use the findings however you choose, with no pressure to become a Frively client.
How do I get my free website audit?
Simply enter your website URL using the form on this page. A member of the Frively team will analyse your site using Pulse, our proprietary audit tool, and send you a clear, actionable report - no lengthy sign-up process, no commitment of any kind.
How long does it take to receive my audit report?
Our team works quickly. Once you submit your URL, your personalised audit report will be with you promptly - written by a real person rather than generated automatically, so you receive findings that are genuinely relevant to your specific website and business.
What will my website audit report tell me?
Your report covers four key areas - your website's technical performance score, its page structure, your current keyword rankings, and how often your business is appearing in AI search results. Every finding comes with a specific, actionable recommendation written in plain English so you know exactly what to do next.
Do I need any technical knowledge to understand my report?
None at all. Every Frively audit report is written specifically for small business owners, not developers or technical specialists. Every finding is explained clearly and every recommendation is something you can act on immediately - regardless of your technical background.
What makes Frively's website audit different from other free audit tools?
Most free website audit tools generate automated reports full of technical errors that leave you more confused than when you started. Every Frively audit report is reviewed and written by a real member of our team, tailored specifically to your website and business. You get honest, human insight - not a generic automated output.
What should I do with my audit report once I receive it?
That is entirely up to you. Many small business owners take their findings straight to their existing web designer and use them as a brief for improvements. Others book a free call with the Frively team to discuss what a fully managed Frively website could do instead. Either way, your report gives you more clarity about your website than you have ever had before.
Will my website audit show me why I'm not ranking on Google?
Yes. Your audit report includes your current keyword rankings and identifies the specific gaps in your site structure and content that are preventing you from ranking for the searches your ideal customers are making. For most small business websites, the findings in this area alone make the audit worthwhile.
What happens if my audit reveals significant problems with my website?
Most small business website audits do reveal significant issues - and that is exactly why the audit is so valuable. If your report shows that your website needs substantial work, you have two options: take the findings to your existing web designer, or book a free call with the Frively team to discuss what a fully managed Frively website could do differently. There is no obligation to do anything, and the conversation with us costs nothing.