Your Accountancy Website Looks Great. But Is It Actually Converting?
Every search your site fails to rank for hands an enquiry to the practice down the road. Enter your website URL and we will show you exactly where the gaps are and what closing them would mean for your practice.
Our team will analyse your site and send your report within 1 working day
“We had no idea how many searches we were missing until we saw the report. It showed us gaps we did not know existed and gave us a clear picture of exactly what needed to change.”
The four things your assessment will measure
Often accountancy websites look professional but rank for almost nothing. These are the areas where the gaps are most likely to be costing you clients.
Keywords
Most customers don’t search for “accounting services,” they search for “tax free dividend”, “Vat Accountants [town]”, or “Gym Membership Allowance [area]”.
If your pages don’t clearly mention the right services and locations in the right places, you won't rank and clients won’t find you.
AI Citations
AI-powered systems look for clear, consistent information they can cite - what you do, where you cover, your credentials, and proof you’re trusted.
If your site is thin, vague, or missing key business details, you’re far less likely to be mentioned, even if you’re a great accountant.
Page Structure
A well-structured site guides people from problem to service to proof to contact, without making them think.
A messy structure hides important info (like dividend allowances, areas covered, and pricing guidance), which costs you enquiries.
Performance
This score shows how fast and smooth your website feels on mobile, where most clients will find you.
If your site is slow, jumpy, or hard to use, people won’t wait around, especially when they are busy. Speed also affects how well you rank on Google, so performance issues can cost you visibility and enquiries.
How do I get my report?
1. Enter your website URL (10 seconds)
We just need your website address and an email to send your report to. That is all.
2. We assess your accountancy site across four areas
Keywords, AI citations, page structure, and performance. Every area that determines whether your site generates enquiries or just exists.
3. Your scored report arrives within one working day
Clear scores across all four areas, the specific gaps identified, and the top fixes to help your practice start appearing where your clients are searching.
Your report is written by a real member of the Frively team and sent directly to your inbox within one working day.